The Reason For Being
BlogHawk came about in the fall of 2011 after the installation of the 7th WordPress blog and after a few months of forgetting where to post our next content. Some of the problems we are attempting to address are listed below:
When was the last post?
Typically easily answered when managing a single blog, definitely a bit more challenging when monitoring a number of sites. Not only does BlogHawk provide simple reports to read, it will shoot you an email when new content appears in any of the monitored blog feeds.
How can we better manage our authors?
Over and over, we kept being asked about who was posting content, how often, and how to direct authors where to post in multiple-blog campaigns. BlogHawk easily identifies authors and calculates their performance over time. Combine this with blog performance and you can start to see a roadmap evolve.